Full course description
With many natural product companies coming under scrutiny by the FDA, understanding what you can and cannot claim about your natural products is more important than ever before. Join us to learn more about the ins and outs of effectively marketing your natural products in compliance with FDA labeling regulations. Join Erika Yigzaw and Lisa Easler in an ACHS webinar on the essentials for marketing your natural products.
In this webinar, you'll learn:
• Which laws govern claims about natural products
• Examples of claims in the natural product marketplace
• About claims that have been flagged by the FDA
About Lisa Easler JD: Lisa worked as a natural products educator and marketer in the 90s, and then more recently worked in dietary supplement manufacturing and packaging facility, focusing on compliance. Lisa managed a label overhaul project for a dietary supplement company and has participated in several FDA inspections, as well as a dietary supplement recall.
About Erika Yigzaw B.Com, LL.B. (Hons-First): Erika has worked in the natural health and wellness and higher education industries since 1995, including spending three years at a large law firm in New Zealand advising multinational companies on health and supplement labeling, claims, and compliance issues before joining ACHS. She has presented to various industry groups and conferences on labeling, compliance and DSHEA, and teaches business and consulting courses at ACHS. She is also a Primal Blueprint Certified Expert and a Master Gardener. Most recently, Erika spent two days lobbying for Natural Products in Washington DC with the Natural Products Association.
Pay the CEU processing fee ($25)
Watch the lecture video (approximately 60 minutes).
Pass the short CEU assessment quiz with a score of 80% or higher on your first attempt to demonstrate successful acquisition of knowledge.
After you register, you will have access to a student dashboard where you can download your CEU certificates and transcripts for successfully completed courses.
To get started, click the blue “Enroll” button above.
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ACHS maintains relationships with many professional organizations to ensure your CEUs qualify for professional development. This course may be accepted for CEUs by the organizations listed online here depending on the course completed. Note that other boards may also accept CEUs under reciprocity. We also recommend verifying the applicability of all CEUs you complete with your board as requirements can change. Need CEUs for an organization not listed, contact us at firstname.lastname@example.org.
CEUs are not accredited and generally cannot be used for accredited degrees.
Refund Policy: This self-based program is non-refundable upon purchase.